The collaboration started last year when Jason Brewer, CEO of Brolik approached us with an idea to feature startup companies in Philly through a series of shirts. Over time the collaboration focused more on the attitude and grit of early stage companies, culminating in the Innovate or Die theme, a message we felt any entrepreneur in the thick of it can relate to.
The Brolik team fleshed out the concept & design, with us doing what we do best, making sure the concept worked well and would be successful on apparel (not as easy as it sounds). After 2 full months brainstorming & revisions, we are happy to present our most collaborative collaboration to date, The Duke & Winston x Brolik Collab: Innovate or Die.
Check out the Innovate or Die tees here: http://www.duke-winston.com/collaborations.htm